Saturday, 28 April 2012

Facebook Business Plan

Facebook Business Plan
Creating a Facebook business plan is essential to achieving success. When you sit down to create a Facebook business plan there is something that most small business owners don't stop to consider, and it could cost them untold thousands of dollars in profits in the long run. Set realistic expectations based on your level of experience and time commitment that you'll be able to make on a daily basis. The one thing that will set you up for failure on Facebook is having unrealistic goals and expectations.

An integral part of your business plan needs to be the creation of a presence on the internet so that people who don't know you exist can find you on search engines like Google. You can recruit new distributors into your downline, but it will not happen overnight it takes time to build relationships and the most important five letter word you will ever hear TRUST. If your friends don't know, like, and trust you they are not going to do business with you.

Facebook Business Plan
You must first evaluate the type of business that you are venturing into and then list down possible subjects that you can write about in your Facebook business plan. Writing a good Facebook business plan, you can build your credibility and image on Facebook. You can post articles in its notes sections that will be read by millions of people. You can even send single messages to the members of your network whether they are business partners or customers. With this facility, you can make business correspondence easily and quickly. This is why you should make your Facebook business plan when marketing your brand online.

When making a Facebook business plan, you should take consideration into 2 following important things:

1. Establish Specific Steps

When doing your business on Facebook, you will want to track progress so you need to break down your plan  into the smallest steps possible. The benefit of planning is being able to think through the sequence, and coordinate related tasks. Having each in order doesn't mean the execution is in the same order. The online  marketing world is rapidly changing, the written plan enables you to mark how things change and to track success or failure. A good Facebook business plan also creates a practical reality without vague "good ideas" but no real way to track success or failure.

2. Define your metrics

Metrics are the measurement of the plan with specific and concrete numbers. If you can measure, you can implement change otherwise it is an activity and may or may not affect your business. Use a spread sheet to look at the numbers and use the graphical interface so it will speak to you in pictures. You might need numbers that show more visitors to your website. Google can provide you with some numbers in this area. You might also use coupon discounts from the website or Facebook page as counters. It will be different for every business and every marketing plan, but it must always have a connection to your objectives.

A Facebook business plan is  important.  If you didn't have the plan, you wouldn't know how to correct, and how assumptions have changed. The result is steering, and management. Your business plan is a living document, a tool. Don't let it become a piece of paper, lost and getting dusty somewhere.

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